‘Search Engine Optimisation’ is being able to optimise your website to specific keywords that are searched by consumers and have good commercial intent and related to your business’ offering or service.
This results in your website at the top of the rankings of Google (and others) search engine listing results when someone searches for your “keyword phrases”.
Everyone Loves Successful Search Engine Optimisation, Because You Can Get Lots Of Traffic…And…It’s Free!
The problem is that no one really knows how Google decides where to rank your site and when it will show up. Any expert that tells you that they know exactly how Google’s ranking works and/or guarantees that you’ll get into the top spots (for a fee, of course), is being less than truthful.
Even so, there are proven techniques that you can employ to get your site into the top of the listings. We believe in being very transparent about what we’re doing and why we’re doing it, so we’ll show you exactly what we’re doing, and why it helps to skyrocket you right to the top!
Business Owners Have Big Challenges When It Comes To Search Engine Optimisation
Often, Google doesn’t even know their site exists (this is VERY common)
Even if Google does know about their site, it never shows up in search engine listings
Even if their site does show up in some kind of search, it’s hardly ever the “keyword phrase” that the owner would like
Even if the owner could dictate to Google what keywords to show the site for, most business owners don’t know which words and phrases are the money makers!
All is not gloom and doom however! With a little help, you can start to overcome all of these issues